Last week the Obama Campaign announced a move to start putting Obama ads within video games in an effort to encourage the hard to reach 18-34 male demographic to get out and vote.
Obama ads can already be seen in video games such as Burnout Paradise where virtual billboards appear along the racetracks and similar ads appear to be making their way into sports games such as the Madden and FIFA series. Electronic Arts released the following statement about the ads:
"Like most television, radio and print outlets, we accept advertising from credible political candidates. Like a political spot on the television networks, these ads do not reflect the political policies of EA or the opinions of the development team."
Seems to me, John McCain should wisen up and follow Obama's footsteps on this move. That is, if he actually knows what a video game is...
via GamePro
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